Why are your meals flash frozen instead of chilled?Updated 5 days ago

Freezing is a natural preservation method that locks in nutrients and flavour without relying on preservatives. Unlike chilled meals labelled as "fresh", which often come with shorter shelf lives and higher food waste, our flash-frozen meals stay fresh for months, reducing waste across the entire supply chain, from production and storage to transport, retail, and finally your home.

It also gives you more flexibility at home: heat when you're ready, no rush to consume.

Honestly, if you’ve ever thrown away even one chilled ready meal because it was past its use-by date, you should seriously consider switching to Tasteville Ready Meals. So far, our customer feedback has shown ZERO meals wasted at home, because frozen meals meet real life better.